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All money raised from Makeup Free Day goes towards helping kids in need to live, laugh and learn through Variety – the Children’s Charity. Variety provide life-changing assistance through the provision of grants for tangible equipment and technology, scholarships to nurture the talents of children in need, offer programs to enable kids to keep up with their mates in the classroom and host events for families doing it tough to have fun and create unforgettable memories in inclusive spaces.