Be a B'Day Legend!

Make your birthday extra special by making a difference

Party and Raise Funds for Kids in Need!

Make your next birthday LEGENDARY! Ask your family and friends for a donation instead of gifts and you'll be helping kids in need – which is the best gift of all!

If you have an upcoming birthday, be a legend today! OR you can create your page and we'll contact you closer to your big day!

Be a Legend

Decide to get donations for kids in need instead of gifts and become a B’day Legend.

Start your campaign

Set up your fundraising page and share it with your loved ones.

Throw a party… or not

If you want to throw a party we’ve got decorations & invitations sorted. Just pick a date & invite your mates.

Give kids a better life


We’re stoked you’re choosing to Be a B’day Legend and part of the Variety family! Fundraising often takes a little bit of creativity and effort, but it goes such a long way in helping kids in need, so thank you for all your support! Download our favourite tips to get you started.

Download our Fast Tips

Sign Up to Be a Legend!

We Make Birthdays Easy!

Our tips & tools will make your fundraising easier, so your birthday can have a deeper impact.


If you want to throw a party we’ve got decorations & invitations sorted. Just pick a date & invite your mates.


Tell us your plans, we’d love to hear them and help as much as we can along the way!

Email us

Frequently Asked Questions

Here’s the most common questions we are asked by B’day Legends, like yourself. If you’ve got a different question, give us a call 03 8698 3900 or send us an email You can also download our FAQs as a pdf here.

What difference can I make donating for my birthday?

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A really big difference! Thanks to the support of legends like you, last year alone, Variety – the Children’s Charity provided $1,762,450 in grants in Victoria impacting 8,769 local children. Visit to learn more about Variety’s work to give all kids a fair go in life, no matter what their ability or circumstance.

Can I fundraise on Facebook and on this page?

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Yes! You can start a gstandalone Facebook fundraiser by clicking the blur button.

If you would like an online page as well as a Facebook page, click the red button "Start a Page Here" and select create a Facebook fundraising page during your sign up process. All donations through Facebook and your Variety fundraising page will be synced!

How does being a B’day Legend work?

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Set up an online fundraising page here. It’s quick and easy, we promise. Once you’re set up let your closest friends and family know what you’re up to and ask them to make the first donations before sharing it far and wide!If you’d like to throw a party too - download your printables which include invites, bunting and other party decorations! Plus we’ll send you out a pack with some extra goodies too. If you’re creating a page on behalf of your child, make sure you use your details (including date of birth) when setting up the page.

Why use an online fundraising page, can’t my friends and family give me cash?

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When your friends and family donate through your fundraising page Variety receives the money automatically, and they receive their tax-deductible receipt straight away. If they prefer to give cash, you can make a payment of the same amount to your online fundraising page using your credit or debit card. If it’s a large amount of money that you’ve raised in cash, send us an email or give us a call about other options.

I've never fundraised before, how do I start?

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There are lots of ways to fundraise – and something to suit everybody, even if it’s your first time! You could start small by setting up a fundraising page and only share it with close family and friends, or you may want to go a bit bigger and share it will all your friends on social media.

You can download your Fundraising Guide here for all the tips and tools. 

And we’re here to help! If you have questions, ideas, or need anything – send us an email to, give us a call 03 8698 3900.

What party supplies will you provide?

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We’ve done all the hard work for you - all you have to do is hit print! Download the invitations, thank you cards and heaps more here.

If you’d like to add a bit more oomph to your party - email us at and we’ll send you some balloons, stickers and a donation box.

I’m not the party-type, can I skip the party?

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Absolutely! You can choose to fundraise only through your online fundraising page (which you can set up here if you haven’t yet).

Where will the money go?

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Variety – the Children’s Charity believe all kids deserve a fair go. So we help kids who are sick, disadvantaged and have special needs by delivering support in four key ways.
We grant a range of equipment – such as wheelchairs or all-abilities playgrounds - to provide practical help to kids, schools and organisations in need. We run programs to educate & empower kids in need. We give scholarships to encourage the talents of kids living with disadvantage or disability. We hold special events to bring joy & engage kids in need and their families.

Whether your B'day is next week or next year, pledge to become a B'day Legend today!

Be A Legend

Other Ways to be a LEGEND!

If you've got a special occasion coming up and you want to make a difference to kids in need, why not donate to celebrate! Whether it's a wedding, anniversary or other special day - you and your friends and family can make a real difference to kids in need! Accepting donations in lieu of gifts is a way to create a lasting memory of you special occasion and change a child's life at the same time! It's easy to set up a fundraiser. Simply fill out the form by clicking on the button below, personalise your page and share with your friends. Your supporters will receive an instant tax deductible donation when they choose to celebrate with you.
Click here to celebrate with us!

Need help? We're here for you!

Variety have a range or resources and fundraising tools to help you on your way! Contact us on (03) 8698 3900 or